Each one sticks to its job
4 specialists, each with its own instructions and skills for its part of the work.
Team library · Write and publish
Hook Lab
4 specialists, Copy, Research, Quality Gate and Brand, ready to produce and rank 15 to 20 hook options using audience research, brand fit, and a quality review. Import it free in about two minutes. Your Chief of Staff briefs them and brings the parts back to you.
Free and open source. macOS, Windows and Ubuntu.
Meet the team.
- CopyWrites hooks, headlines, calls to action and sales pages in your customers’ own words.
- ResearchFinds who is likely to buy and why now.
- Quality Gate · named VerdictScores each draft, flags what is wrong and names the one edit that matters most. It checks; it doesn’t rewrite.
- Brand · named MiraPins down what makes you different and keeps the look and message consistent.
Portraits made with Murage’s own avatar generator.
What a team gets you.
Easy to check
Each part comes from the specialist that owns it, so you can see who did what. You can also put a reviewer on any team.
You read one report
Your Chief of Staff briefs the team and brings the parts back as one report, with each specialist’s work inside it.
What it needs.
To start
- Murage (free) and an AI engine you already use
- About two minutes to set up
Nothing to connect. It works on what you tell it and give it.
Optional
None needed. If you want the team to work from live data, add an app under Connected apps in the sidebar.
Imported teams never bring anyone’s logins or permissions with them. You preview every agent before you import.
How to get it.
- 1
Download Murage
Free for Mac, Windows and Ubuntu.
- 2
Add the team
Choose + in the sidebar, then New Team, and type “Hook Lab”. Pick it from Best matches, check the preview of its bots and skills, then choose Create.
- 3
Give it a brief
Start with the brief below, or say what you want done in your own words. New bots start on Ask, so they check with you before they act. On Hermes and other ACP engines, Ask and the stop line cover only what the engine asks Murage about: shell commands and file edits.
By Ferrox Labs. Team package license: Apache-2.0. All teams
Try this first.
The brief
“Here’s the job: produce and rank 15 to 20 hook options using audience research, brand fit, and a quality review. Work only from what I give you, and send, post and change nothing.”
What comes back
Each specialist’s part, gathered by your Chief of Staff into one report for you to check.
Check it against what you asked for before you use any of it.
Skills this team uses.
- Audience discovery & JTBD segmentationYou have raw material (interview transcripts, sales-call notes, support tickets, churn surveys) and need to turn it into segments the team can write to, price to, and channel to.
- Market ResearcherComprehensive market research including TAM/SAM/SOM analysis, primary and secondary research methods and customer persona creation.
- Content Strategy EvaluationContent strategy assessment evaluating content quality, distribution effectiveness, audience alignment and production processes.
Similar teams.
- Editorial NewsroomPlan issues and series, research and draft content, and review performance to decide what to publish next.
- Caption & Carousel StudioGet carousel slide copy, a matching caption, a relevant call to action, and discovery terms in your brand voice.
- Comparison & Roundup BuilderGet a researched comparison draft, clear selection criteria, and structured-data recommendations for review.
Give your first job to Murage.
Download the free app, connect the AI you already pay for, and tell your Chief of Staff what needs doing. Plan on about ten minutes from install to a working team.
No account needed · Runs on the AI plan you already pay for