SKILL.md
55 lines · 852 words
Market research
When to load this mode
The user wants to size or shape a market — not a specific buyer, but the terrain. Load on "what's the TAM," "is this market big enough," "is the industry growing," "what's the regulatory landscape," or "should we enter this category." Macro work — different scale from buyer-interview craft.
How this differs from switch interviews
Switch interviews work one buyer at a time, walking backward through a recent purchase to find triggers, forces, and the gap between current and desired states. That craft assumes the market exists and you need to know who buys.