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MURAGE

An AI Chief of Staff and a team that does the work. Free and open source, from Ferrox Labs.

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© 2026 Ferrox Labs. Murage is open source under AGPL-3.0.
Marketing and content

Know which pages to write next, and why.

An SEO team studies the searches your buyers make, audits your site, and hands you a ranked plan: the fixes first, then the pages worth writing, each with a brief.

Download Murage

Free and open source. macOS, Windows and Ubuntu.

SEO plan

Audit our site and the searches our buyers make. Give me the ten fixes that matter most and a three-month content plan with a brief for each page.

Your Chief of Staff put a team on it

  • SEO Strategist
  • Keyword Researcher
  • Technical SEO Auditor
  • SEO Content Editor

SEO plan, next three months

  • 10 fixes, first: 14 pages missing titles
  • 12 pages to write, ranked by buyer intent
  • A brief for each page
  • Month one: the fixes plus three comparison pages

Needs your answer

Draft the first comparison page?

Reply to your Chief of Staff

An example of the job. Your team works on your own work.

An outdoor gear shop owner with a camp mug at a packing table in a warehouse loft, shelves of tents and backpacks behind her.

The team it puts on it.

Your Chief of Staff picks the specialists the job needs. Each one has its own role, instructions and engine.

  • SEO Strategist

    Sets the priorities and the plan

  • Keyword Researcher

    Maps what people search for and how hard each term is

  • Technical SEO Auditor

    Checks the site for the problems that hold pages back

  • SEO Content Editor

    Writes the briefs and reviews every draft

How it runs.

  1. Step 1Point it at your siteYour domain and your buyers. Add exports from your SEO tool or Search Console if you have them.
  2. Step 2Evidence firstIt reads your pages, the pages that outrank you, and the searches behind them.
  3. Step 3A ranked planFixes, then new pages, then refreshes, each with a reason and a brief.
  4. Step 4Drafts on requestAsk for any page and the team drafts it for your review. You publish.

What the team does, and what waits for you.

On their own

  • Read your site and competitors’ pages
  • Build keyword clusters
  • Write briefs and drafts
  • Keep the plan in a project

Waits for you

  • Publishing or changing anything on your site

Start from a ready-made team.

From Murage’s library. Import one, look inside, and give it your brief.

  • Find SEO Growth OpportunitiesAssess demand and technical evidence, then get prioritized fixes, content briefs, and a practical SEO roadmap.4 bots
  • SEO Content Engine RoomResearch keyword clusters, build an editorial calendar, and produce an optimized draft with a quality review.4 bots
  • Content Refresh CrewIdentify what to update first and get researched replacement sections with an editorial quality review.4 bots
  • Comparison & Roundup BuilderGet a researched comparison draft, clear selection criteria, and structured-data recommendations for review.4 bots

Skills the ready-made teams load.

What the library teams above bring with them. Skill Guard scans each one.

  • Audience discovery & JTBD segmentationYou have raw material (interview transcripts, sales-call notes, support tickets, churn surveys) and need to turn it into segments the team can write to, price to, and channel to.
  • Market ResearcherComprehensive market research including TAM/SAM/SOM analysis, primary and secondary research methods and customer persona creation.
  • Learning Path DesignerSelf-directed curriculum design including resource curation, milestone planning, accountability systems and progress tracking.
  • Curriculum DesignerDesign aligned curricula with clear learning objectives, assessment strategies and materials development.
  • Marketing Funnel DiagnosisMarketing funnel assessment evaluating conversion rates, drop-off points and channel effectiveness.
  • SaaS Metrics AnalystSaaS business metrics analysis covering MRR, ARR, churn rates, customer lifetime value, cohort analysis, unit economics, and dashboard design.

What you need.

What it takes to run this job. The Murage app is free; your AI provider bills you as usual.

  • Murage and an AI engine (your existing Claude or ChatGPT plan, or an API key)
  • Nothing to connect. Google Sheets through Flux Router credits or your own connected-apps key, if you want the plan in a sheet

What you pay, and who you pay

Rather have it set up for you?

We build your first seo plan team with you, connect your tools and write your House Rules. Tell us what you need and we’ll quote before anything is booked.

Get it set up for youPartner program: apply for the founding cohort

Questions about seo plan.

Does it promise rankings?+

No. It gives you a reasoned plan and drafts. Results depend on your market and what you ship.

Can it refresh old posts?+

Yes. The Content Refresh Crew picks what to update first and drafts replacement sections.

Put a team on something else.

  • Content draftsA week of posts, drafted in your voice.
  • Competitor watchA daily check on your competitors.
  • Repurpose a recordingOne recording. A week of posts.

SEO plan: hand it to a team tonight.

Give your first job to Murage.

Download the free app, connect the AI you already pay for, and tell your Chief of Staff what needs doing. Plan on about ten minutes from install to a working team.

Free · Download Murage

No account needed · Runs on the AI plan you already pay for