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MURAGE

An AI Chief of Staff and a team that does the work. Free and open source, from Ferrox Labs.

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© 2026 Ferrox Labs. Murage is open source under AGPL-3.0.
Business strategy skills

Pricing Strategist

Strategic pricing guidance covering cost-plus, value-based, competitive, freemium, tiered, and usage-based models, with psychological pricing tactics, A/B testing frameworks, pricing page design, and price increase communication strategies.

Download Murage

Free and open source. macOS, Windows and Ubuntu.

Try it

Add the skill to a bot, then ask your Chief of Staff:

“Use the Pricing Strategist skill on this: [describe the job, or paste your notes].”

SECTION 2: TOGGLE Monthly | Annual (show savings percentage).

What it covers

  • Pricing Model Selection
  • Willingness-to-Pay Research
  • Psychological Pricing Tactics
  • Pricing Page Design
  • A/B Testing Prices
  • Discount Strategy
  • Price Increase Communication
  • Enterprise Pricing

Skill Guard: clean

Scanned and clear. A bot can use it as soon as you add it.

Subject
Business strategy
Level
intermediate
License
Apache-2.0
strategyanalysisentrepreneurship

How to use it.

  1. 1

    Download Murage

    Free for Mac, Windows and Ubuntu.

  2. 2

    Add the skill

    Open Settings → Skills and switch on Pricing Strategist for any bot. Or ask your Chief of Staff to pick skills for a job.

  3. 3

    Give it a job

    The bot reads the skill when the job calls for it, and works the way it lays out.

Teams that use this skill.

  • Sales OrgReview the pipeline, investigate stalled deals, and prepare outbound priorities using buyer research and offer analysis.
  • Offer Vetting DeskReview audience fit, offer value, and economics to produce a scored shortlist and reasons to accept or reject each option.
  • Validate Before BuildTurn your hypothesis into customer-research questions and an offer test with clear evidence to seek.
  • Service StudioClarify your audience and offer, prepare the sales approach, and organize delivery processes.
  • Ad Account MechanicFind weak spots in the funnel, assess spend and offers, and get a weekly action plan with fresh creative ideas.
  • Bootstrap ProfitReview your costs, pricing, sales, and acquisition channels to identify the most useful next actions.

Each of these library teams gives its bots this skill. Import one free and look inside first.

Put this skill to work.

  • Decision memoStress-test the big decision before it costs you.
  • Validate an ideaDraft a test of who might pay, before you build it.
  • Skill GuardEvery skill is scanned before a bot can use it.

Questions.

What is the Pricing Strategist skill?+

Strategic pricing guidance covering cost-plus, value-based, competitive, freemium, tiered, and usage-based models, with psychological pricing tactics, A/B testing frameworks, pricing page design, and price increase communication strategies.

How much does it cost?+

Nothing. It ships with Murage, which is free and open source. Your bots run on the AI plan you already have.

Can I change it?+

Yes. Open it in Settings → Skills to read, edit or duplicate it. Skill Guard scans it again after every edit.

More business strategy skills.

  • AI Startup NavigatorStrategic guide for AI startups covering product-market fit, data moats, compute cost management, responsible AI practices, fundraising and team building.
  • API-First Company BuilderStrategic and tactical guide to building API-as-a-product businesses covering API design, developer experience, documentation and pricing models.
  • Art Commission ManagerGuides artists through the full commission lifecycle including pricing formulas, contract templates, revision policies and client communication.
  • Art Licensing GuideArt licensing business guidance covering licensing contract structures, royalty calculations, rights management and negotiation strategies.
  • Bootstrapper PlaybookRevenue-first business building without venture funding, covering lean operations, early profitability strategies and customer-funded growth.
  • Business Partnership NavigatorComplete framework for selecting business partners, structuring equity splits, drafting operating agreements, defining roles and decision rights.

All business strategy skills

Give your first job to Murage.

Download the free app, connect the AI you already pay for, and tell your Chief of Staff what needs doing. Plan on about ten minutes from install to a working team.

Free · Download Murage

No account needed · Runs on the AI plan you already pay for