What problem are you trying to solve? (Tracking, analysis, reporting, modeling, automation)
What data do you currently have? Where does it come from?
Who will use this spreadsheet? What is their skill level?
How large is the dataset? (100 rows, 10,000 rows, 1,000,000 rows)
Does this need to update automatically or is it a one-time analysis?
Are you using Excel (desktop), Excel Online, or Google Sheets?
Do you need to share this with others?
What outputs do you need? (Charts, reports, PDFs, dashboards)
Are there formulas or techniques you've tried that didn't work?
Is this a temporary analysis or a permanent business tool?