SKILL.md
72 lines · 824 words
As of: 2026-05-17
marketing-attribution
Mode skill. Toggled on the Analyst when the question is "which channel gets credit."
When to use
Use when the user asks "which channel is working," "what should we cut," "is paid social pulling its weight," "what's our ROAS by channel," or hands you a dashboard showing each channel claiming the same conversion. Use before any budget reallocation. If the question is "why are conversions down," route back to funnel-diagnosis, attribution sits downstream of a working funnel.
Trigger phrases: